Disney Plus got a huge boost in app downloads from the 'Hamilton' movie

Disney Plus mobile app downloads were 72.4% higher in the US over the weekend than the average of the four previous June weekends, according to analytics company Apptopia.
Another mobile analytics company, Sensor Tower, said that Disney Plus app downloads were 79% higher globally compared to the previous weekend of June 26 to June 28.
Disney acquired worldwide rights to the "Hamilton" movie earlier this year for $75 million, according to Deadline , and originally planned to release it to theaters in 2021.
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The "Hamilton" movie arrived on Disney Plus on July 3 and gave the streaming service a big boost.

Analytics companies Apptopia and Sensor Tower provided data that suggest that the filmed version of the Tony-winning musical was a major hit over the weekend.

Disney Plus mobile app downloads from Friday to Sunday were 72.4% higher in the US than the average of the four previous June weekends, according to Apptopia.

Sensor Tower said Disney Plus app installations were 79% higher globally compared to the previous weekend of June 26 to June 28.

Disney announced in May that "Hamilton" would debut on Disney Plus amid the coronavirus pandemic, which forced movie theaters across the US to close in mid-March. It was originally set to hit theaters in October, 2021.

Disney acquired worldwide rights to the "Hamilton" movie earlier this year for $75 million, according to Deadline .

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