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Sheebah Karungi will be helping students cross professional milestones among other duties

Sheebah: Life as a career ambassador | Pulse Uganda

Martha Kemigisha

<p><a href="https://www.pulse.ug/entertainment/crysto-panda-and-dj-alicia-kick-start-new-nrg-radio-show/vm706s5">Choosing a celebrity</a> brand ambassador seems easy on the surface. </p>

<p>Pick any celebrity and put them on an advert or program and watch as clients flood in. </p>

<p>But that's not quite how it works.</p>

<p>Celebrities bring their personality, charisma, and authority to a brand and this makes up part of the success of partnerships. The other part is the celebrity's values and behaviour which can reflect on the brand for better or worse.&nbsp;</p>

<p>When David Beckham shaved his hair while under a six million dollar contract with Brylcreem, the company's sales allegedly dropped by 25 per cent. The contract had been signed when he still had his luscious locks in 1997, according to <a href="https://www.tbsnews.net/world/how-brands-are-crushed-stars-261967">Business Standards</a>. The company continued with the contract despite Beckham no longer needing their products.</p>

<p>So shared values between the brand and the celebrity are crucial for the partnership to be authentic and feel real.</p>

<p><strong>WHAT YOU MISSED: </strong><a href="https://www.pulse.ug/lifestyle/beauty-health/12-best-labour-day-work-gift-ideas/mygpc1b"><strong>Work self-care gifts that graced Labour Day</strong></a></p>

Sheebah named Victoria University career ambassador/Pulse Uganda

<p><a href="https://www.pulse.ug/lifestyle/queen-sheebah-sums-up-adulting-in-three-simple-words/cyr78tf">Sheebah</a> has a knack for empowerment, self-improvement and entrepreneurship. These are values that extend to the work that she can do as a career ambassador.</p>

<p>A career ambassador typically promotes specific opportunities, helps <a href="https://www.pulse.ug/lifestyle/10-rewarding-activities-parentsguardians-can-do-with-vacists/9xcs88h">students</a> and others searching for a new position to connect with <a href="https://www.pulse.ug/lifestyle/ugandan-activist-clare-akumu-rubs-shoulders-with-michelle-obama/npj25qp">worthwhile positions</a> and counsels others in their job search process. He/she uses their experience and skills to promote unique career options.</p>

<ol><li>Depending on her contract, her duties might be curated. But generally, career ambassadors execute the following.</li><li>Attend training to learn about career ambassador requirements, expectations and resources</li><li>Prepare presentations for student organizations, faculty and employers about career services efforts</li><li>Meet with employers to discover <a href="https://www.pulse.ug/lifestyle/watch-turn-any-idea-into-a-successful-podcast-in-5-simple-steps/6k2h8m9">opportunities</a> for undergraduate students, recent graduates or entry-level candidates</li><li>Attend career events</li><li>Host recruiters/employers during campus visits</li><li>Boost social media efforts for the career services department</li><li>Follow organisational guidelines when interacting with candidates and when representing schools or other organisations.</li></ol>

<h3>How Sheebah was recruited as a career ambassador</h3>

<p>Requirements for becoming a career ambassador can be specific to a company or organisation. Here are the general requirements across the sector.</p>

<ol><li>Passion and enthusiasm for career services</li><li>Excellent communication and networking skills to position themselves, the students, and opportunities for success.</li><li>Passion for education and performance</li><li>Mentoring skills and availability.</li></ol>

Sheebah Karungi will be helping students cross professional milestones among other duties/Pulse Uganda

Sheebah: Life as a career ambassador

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