Bettinah Tiana's response to a critic of her beauty product content

In a world riddled with advertisements geared to persuade customers, it is no wonder that some people are vigilant against marketing. Some even try to call out companies and individuals to promote transparency and encourage trust in the public.

A recent case is of an Instagram user who commented on Tianah's post asking her to be truthful and transparent in her business model. The user, @meliblissful, was concerned that Tianah was taking the spotlight away from the real makers of her beauty product through captivating visuals.

CHECK OUT: 10 beauty care best buys this month according to beauty brand new arrivals

"It is nice to make beautiful content for social media but show the real women who do shea butter. This was made in Jinja. Nilotica shea tree in Ug grows in the north. Don't sell us a fake marketing story, please," she said.

The video shows Tianah and two girls clad in simple African wear, tending to a pot on fire and filling its contents in small tins.

READ HERE: 4 natural easy to make hair mask recipes for a healthy scalp

The television personality and fashionista, who also owns an award-winning beauty products company responded to the comment.

In the response, Tianah refuted the claims that she has people who make her product that she keeps out of sight for marketing purposes. She also revealed that a trip to West Africa equipped her with original knowledge which she can apply regardless of her location.

CHECK OUT: 5 natural skin lightening ingredients

"@meliblissful we get our Shea nut seeds from the north & make the butter from our workshop in Kampala, we can as well make it Jinja or Masaka or Bushenyi or Kisoro anywhere we like, please avoid being negative not everything is meant to be a fight lastly I learnt how to make shea butter in Ghana 🇬🇭 at the only Shea butter Museum in Accra, this translates you can make shea butter anywhere as long you know the right way to make it."